Portfolio Company Tag: AdTech

Portfolio Exited
Personalyze is an award-winning, AI-driven people analytics company that has created the world’s most powerful profiling technology on individuals across social and digital, enabling us to understand people better than anyone else.
Tapdaq is a free to enter, most advanced cross-promotion platform for mobile applications that empowers mobile developers to maximise their revenue with unbiased ad mediation and retain their most valuable users. Tapdaq was acquired by Tapjoy in November 2018.
LoopMe, the leading outcomes-based video platform, closes the loop on brand advertising. Their solution solves attribution in real-time, using AI to optimize media delivery and creates measurable, incremental uplift against sales and other marketing goals.